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What Our Clients Say About Us

Bill Himmelstein CEO & Founder of Tenant Advisory Group
Bill Himmelstein
Zak Higson Executive Vice President of Signature Analytics
Zak Higson
Mark Meyer CEO & Founder of E&M Strategic Real Estate
Mark Meyer
Rose Lee Fractional CMO at DecisionLink
Rose Lee
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Schedule Your Free Consultation

Schedule a consultation with a DAP expert today and find out what we can do for your business.

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Clutch

Leading Marketing Strategy Firm
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Clutch

Top Digital Marketing Company in Chicago
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Clutch

Chicago's Top Marketing Strategy Firm
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CES

Award-Winning Innovators in Interconnected Digital Strategy at CES
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Time Magazine

Trailblazers in the Top 100 Digital Innovators by Time Magazine
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UpCity

Top Digital Agency on Upcity
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Clutch

Distinguished as One of the Top 1000 Global Companies
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Recognized as a Top SEM Company
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Why Consider a
Digital Consulting Agency?

Consulting is about managing growth (or the lack of it) in the digital space by developing strategies and tactics to overcome challenges and capitalize on opportunities.

Our digital consulting services help startups takeoff, rapidly growing businesses manage growth, and lift plateauing brands to the next level. We have a finger on the pulse of digital and consumer trends because our daily work is with clients needing direction in all aspects of digital marketing. We know first-hand what works and why. Our lead consultants are executive level marketers with verifiable marketing transformation and leadership experience.

After analyzing your business, our experienced consultants can see where you stand. They compare that against other businesses in your market, then they anticipate, and strategize the most logical next steps to take based on your goals, budget, timeline, and resources.

Meet With One Of Our Consultants Today.

Book a meeting today

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Fundamentals of
a Digital Consulting Agency

How do we deliver exceptional results for our clients?

  • 1
    Discuss Your Goals

    Speak with you and your team to learn more about your challenges and the opportunities you see. We also discuss your desired goals, outcomes and expectations.

  • 2
    Analyze Your Business

    Conduct a comprehensive SWOT analysis of you and your competitors or home in on specific elements of your digital ecosystem.

  • 3
    Strategic Planning

    Prepare a roadmap of our recommended strategies, planning the steps we will take to reach your desired outcomes. This includes timelines, key performance indicators and budget. Under Roadmap our recommended strategies, planning out the steps we’ll take in reaching your desired outcomes with timelines, KPIs, and budget.

  • 4
    Implementation Assistance

    Depending on your needs, we will provide the leadership and resources for initiating your strategic plans.

  • 5
    Ongoing Analysis and Optimization Support

    We will analyze your progress against projected expectations, recommend optimizations and further opportunities for reaching your goals.

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Frequently Asked Questions
Digital Consulting Agency

Why should I hire a digital consulting agency?

Working with a consulting agency is beneficial for companies in myriad ways. Consulting agencies provide experienced fresh perspectives on adjustment to increasing demand, direction on managing growth, assistance with digital transformation and demonstrating ways to achieve increasing operational efficiency. They can also direct the preparation of needs assessments and ways to boost ROI.

Consulting agencies that regularly deal with the challenges you may now experience are well prepared to help you overcome challenges, capitalize on opportunities, and provide you with strategic guidance.

Your consulting agency works with you, in part by evaluating and addressing your needs. After you agree to work with an agency, the agency will present you with a scope of work detailing the services they will provide and/or the consulting retainer hours.

Next, they will go through a discovery phase in order to learn all they can about your business, competitors, and specific challenges. From there, expect a detailed strategic plan with budgets, timelines, and key performance indicators.

Depending on your arrangement, the agency may leave implementation to your team, or provide you with the resources needed to initiate the plan. In either case, the agency continues to support you by analyzing and optimizing plans throughout the implementation phase.

According to Psychology Today, behaviors take an average of 66 days to become habitual. Likely, most of your employees have formed habitual ways of operating and thinking about your business. Even when company cultures are good, sometimes habitual ways of doing things can hinder growth and profitability.

Consultants bring experienced, fresh perspectives. Agency consultants are immersed in digital formats with a range of clients and industries at various business stages. They have a good understanding of the digital opportunities and strategies that perform best for different business types at specific stages.

 

Working with an agency rather than hiring in-house talent has several advantages. Digital marketing has many facets. It’s unlikely one person has sufficient experience in all the relevant areas. Agencies have teams of resources covering all aspects of the digital field.

Another benefit of working with an agency is that you can hit the ground running. Finding and recruiting talent is costly and time consuming.

Cost – agencies have set hourly rates for design and development. These are disclosed when determining the scope of work, so you get a level of transparency before deciding to purchase.

Agency marketing services are typically paid as a percentage of ad spending. This is a benefit because the cost is fixed and is nearly always lower than the cost of hiring full-time in-house staff.

It isn’t uncommon for our clients to experience returns of $5-$7 for every dollar spent on our services. Even companies with in-house teams find value in outside consulting services.

Hiring consulting services with a clear image of what you want to accomplish helps you maximize the value of the partnership. Scope creep can hinder efforts, however. Keeping consultants focused on well-defined goals with clear performance indicators will ensure that you get the most value for your money.

 

Hourly consulting rates depend on the services provided, but typically range from $150-$350/hr with a minimum $5000 monthly retainer. Marketing and advertising consulting services are included in service management fees which are billed as either a flat monthly rate or in tiers as a percentage of ad spending. Contact us to discover the affordability of our consulting services.

You Will Be In
Great Company.

Our Consulting Case Studies

Frommer's website
E-commerce

Frommer’s

  • 5.2X improvement in time on site
  • 39% increase in effective Cost Per Thousand Impressions (eCPM) revenue
  • 200K subscribers receive the newly optimized email campaign
View case study
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E-commerce

Fresh Thyme

  • 70+ locations overhauled with new template
  • 47% increase in “near me” clicks
  • 10% increase in overall searches compared with previous year
  • 93% increase in map views
View case study
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Government
Technology

City of Springfield

  • Two data-backed reports on high-speed broadband for the city of Springfield and feasibility of a new tech hub
  • Positioned the City of Springfield to move forward with the Rebuild IL grant application process
  • Presented findings to Springfield city council
View case study

Schedule Your
Free Consultation

Have questions about our Digital Consulting Agency? Schedule a consultation with a DAP consultant today and find out what we can do for your business.

Why Companies Choose Our Digital Consulting Agency

Asset 4

We’re Experienced.

Deep, verifiable experience with driving businesses forward using digital marketing. Consistent record of producing 5X-7X return on marketing spend results for clients.

Asset 5

We’re On-Time and On-Budget.

At DAP, we actively beat timelines, going the extra mile to make sure your business sees the results that it deserves. Your team of consultants will work with you to deliver fast, measurable results within the budget that works for you.

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consulting agency
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We’re Award-Winning.

“Best Digital Agency Award” winners. TIME Magazine Innovation Award winners. Web Marketing Association “Outstanding Achievement Award” winners.

Asset 3

We’re Focused on the Future.

Our expert consultants stay up to date by spending up to 20% of their time attending events, conferences, and reading about the latest in marketing.

Industry Results

Software as a Solution

We achieved a remarkable 200% increase in Sales Qualified Leads year over year by rebranding a client’s platform, implementing a refined SEO strategy, and strategically aligning marketing with sales enablement efforts tailored to SaaS-focused buyer personas.

Franchise

Our Fractional Executives transformed a franchise with 160+ locations, boosting sales by 16% in just one year. Our approach drove more foot traffic, enhanced their social media presence, and revamped their website and paid media strategy, delivering outstanding results.

Healthcare

Helped one of the largest healthcare device manufacturers in America generate 4X more sales than originally forecasted through our FCPO, FCMO & FCTO executive expertise.  

eCommerce

We helped a client achieve a 9.65X return on marketing spend by strategically optimizing SEO, paid media, and email marketing efforts.

Legal

Our fractional executive experts helped a leading personal injury firm generate 40% more cases & 28% more revenue within a year of working with us. 

Professional Services

Helped a 13-year-old BPO company double revenue & headcount and reach position 2,248 of the Forbes 5,000 fastest-growing companies through the power of SEO & conversion rate optimization within 18 months.

Fintech & Financial Services

Helped a payment processing company increase transactions by 2 billion dollars and profits by 17% within 9 months of working with our fractional experts.

Manufacturing

Our transformative marketing strategy boosted an industry leader’s website engagement by 23% and delivered an impressive 7X ROI.

Education

We achieved a 420% increase in lead generation for an educational platform through an ROI-focused marketing campaign that utilized paid search, email marketing, HubSpot automation, and advanced analytics.

Learn More About Our
Digital Consulting Agency

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