Pranjal Bora
Pranjal Bora is the Head of Product at Digital Authority Partners, where he leads product strategy and execution for mobile app, web, and digital product engagements.
17+ Years in Product Management
Pranjal brings over 17 years of product management and business analysis experience to DAP. He has launched and managed 11+ mobile apps, websites, and SaaS products with measurable business impact, working with clients across healthcare, retail, eCommerce, and financial services.
Healthcare and Digital Health Expertise
Pranjal directed the product roadmap for OMRON HeartAdvisor, the companion app to the first FDA-cleared wearable blood pressure monitor. His healthcare product work includes platforms serving 15 million+ users across 127 countries, launching premium subscription models generating $2.1M+ in ARR, and improving app store ratings from 3.5 to 4.6 (iOS) and 3.6 to 4.5 (Android). He has led end-to-end delivery for remote patient monitoring solutions supporting 18,000+ patients and 300+ providers.
Enterprise Digital Transformation
At DAP, Pranjal built and led a team of 4 Product Managers, 6 Business Analysts, and 5 scrum teams. His client results include improving website conversion by 19% for a top environmental sensor manufacturer, delivering a mobile banking app for a Top 10 credit card issuer that surpassed 100,000 downloads, driving a 37% web traffic increase for a leading Chicago nonprofit, and boosting conversion by 12% through A/B testing for a Midwest supermarket chain.
Retail and eCommerce Foundation
Prior to DAP, Pranjal worked at Ricoh Americas as Senior Product Manager, where he improved B2B conversion rates from 2.2% to 7.8% through personalization and content optimization. He also contributed to digital commerce platforms for Sears, Sam's Club, Microsoft Stores, and Nordstrom while at Infosys, pioneering early implementations of Buy Online Pickup In-Store (BOPIS) and omnichannel checkout experiences.
Education
MBA from Welingkar, Mumbai. Pranjal is based out of Chicago.
