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DAP’s education fractional CMOs specialize in the specific marketing needs of educational institutions as well as companies that offer services and products to these institutions. Our experts work with mid-sized universities, private schools, adult education organizations, and education-based resource companies. As contractors, they establish strategic marketing plans and execute campaigns on a part-time basis.
When you hire a DAP Fractional CMO for your education-based business, you’ll gain:
Scheduling a call with a DAP Fractional CMO for education today can help your organization maintain growth in a cost-effective, flexible way.
Many educational institutions outgrow their marketing staffing needs but are unable to hire a six-figure salary, full-time CMO. By hiring a DAP Fractional CMO, these institutions can get the expert-level marketing help they need without the yearly salary investment.
Our fractional CMO for education groups can help your organization by:
A fractional CMO for education is a professional, C-level expert who acts as Chief Marketing Officer on a part-time basis. By offering the same benefits as a full-time CMO on a part-time basis, your institution optimizes its impact while staying within budget.
Developing a marketing plan can be daunting, especially if you don’t have the expertise needed to do it alone: Navigating the marketing needs of educational organizations is nuanced.
Educational companies need marketing experts who understand strategies for potential students as well as strategies that work for providers offering services and products to the institutions themselves. A fractional CMO in education offers these specific insights to your institution without the need for a full-time educational marketing expert on your staff.
Yes. In fact, that is one of the major benefits of hiring a fractional CMO for colleges and universities. Having a fractional CMO who works remotely saves you the hassle and expense of devoting office space to an in-house employee.
Fractional CMOs also save your institution money in terms of benefits, because they don’t work directly for your organization. No matter what you need in terms of marketing presence, DAP has a solution that fits your budget and your goals.
Absolutely. In fact, these are two primary goals your fractional CMO addresses immediately. They’ll review the success of your target lead generation and overhaul your online conversions (if necessary).
It’s easy. Schedule a consultation with a DAP Fractional CMO today by using the scheduling tool on our website.
A DAP fractional CMO for education companies and colleges:
The cost for a fractional CMO for educational organizations can vary depending on your needs, the current industry demands, and the level of expertise required for the field. Hourly rates range from $250-$500, but this amount may vary. At any rate, fractional CMOs in education are far more affordable than an in-house professional, who likely comes in asking six figures minimum.
Many organizations see results within several months of hiring a fractional CMO. Results vary depending on your current marketing strategies and efforts and your objectives. Our fractional CMOs’ levels of expertise and highly focused tactics are capable of providing fast, quantifiable results.
Smaller to mid-size organizations benefit most from hiring fractional CMOs. These organizations have higher-level marketing needs than start-ups typically do, but may not have the marketing executive salary needed to hire a full-time CMO.
Don’t worry about making your next marketing campaign alone. Leave it to the DAP experts to customize your marketing plan and ensure you can focus on the educational aspect of your work. Schedule a consultation with us today and find out how we can help your institution or organization.
There are numerous reasons why companies choose to work with our fractional CMOs.
Our CMOs are personable, effective, and an invaluable addition to your team.
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As an educational institution, one of the most important decisions you can make is to hire a fractional CMO from DAP. By allowing us to take care of your marketing needs, you can focus your attention on your own responsibilities and leave the job of marketing to us.
Every educational organization needs actionable steps to take to foster growth and reach prospective clients and students. Successful marketing is key for an institution or organization to grow in a sustainable manner.
Attempting to handle marketing in-house without a qualified marketing director or team can result in less-than-desirable metrics in terms of growth and retention. It can also result in your institution taking a backseat to other institutions with a heavier marketing presence. A solid marketing strategy is foundational to preventing your organization from getting lost in a saturated marketplace.
Your organization has the superior characteristics needed to deliver exceptional products and services to your clients. Ensure your target audience knows what you offer and why your organization is the best one to deliver the solutions for their educational needs. By partnering with a DAP Fractional CMO, you can say hello to the highest-level marketing goals in the most cost-effective manner.
