SaaS Marketing Agency

“Digital Authority Partners audited and strategically improved our marketing websites. They provided data-driven audits of performance versus competitors and actionable recommendations to improve digital content, SEO, and navigation. They really are experts in digital marketing. They are my first call for any marketing question or project.”

Sophia Gutoff Director of Global Demand Center

“We hired DAP to help us simplify our go-to-market messaging, launch a new website and provide a marketing operations framework we desperately needed. DAP was holistic in their treatment of our marketing operations, from the technology that supported our marketing engine to the messaging that was displayed on the website, to the ads we were serving, to SEO and our positioning in the market, DAP brought a wealth of expertise to the team that allowed us to put our best foot forward to our prospects and customers.”

Lizzie O'Rourke Vice President of Marketing at DecisionLink

“Digital Authority Partners provided us with fractional CMO and analytics services. Great team and great work that added value to our marketing and analytics capabilities.”

Bijan Vafaei Head of Marketing at Wage

“We highly recommend … Digital Authority Partners for your Fractional CMO and marketing needs. The professionalism and experience exhibited by Christal and the Digital Authority Partners team was excellent. Christal hit the ground running and kept running with all the marketing tasks. She acted as a great CMO – advised us and then executed when decisions were made, took the initiative to get the marketing projects completed, and laid out the entire marketing strategy for the company with minimal oversight. She really felt like part of the team, and she was. The DAP members also felt like part of the team as they contributed to the company through not just marketing services, but also introduced us to professional connections, contacts, and experience that benefited the company. … We further like that DAP’s CMOs were agnostic to service providers. She could and would recommend other service providers that she felt would provide the best solution to the company (vs pushing the company back to only use DAP). This gave us the warm and fuzzy feeling that she had the best interest in the company.”

Tyson Schroeder Vhanti

“Their knowledge in the space was very helpful in developing our marketing plan. Digital Authority Partners was very helpful in developing the our marketing plan. They were responsive, available, and seamless with both their communication and workflow. In the end, the team delivered their project on time with high-quality results.”

Zak Higson Executive Vice President of Signature Analytics

“Digital Authority isn't the cheapest agency in Chicago. But it's the best, by far. After working with 3 other companies without any results, we tried them. We were a bit anxious to pay $10k/ month at the beginning - they were double the price of other companies. But, oh boy, they results were beyond our wildest expectations.”

Cera Stan CEO & Founder

Our Vision for SaaS Companies

Digital Authority Partners’ vision is to bridge the gap between marketing objectives, business strategy, and execution by creating an integrated marketing process that helps SaaS companies deal with one strategic marketing partner instead of multiple ones. We help you define the growth objectives and then make them become a reality. No ifs or buts, no finger-pointing. We are one committed group of marketing experts honored to act as the extension of your SaaS team. Get in touch with us today to learn more.

Content marketing is the foundation of any successful lead-generation campaign for a SaaS company. Whether it’s branded content for your website, videos that showcase your product, educational content for your blog, whitepapers, and e-books to engage with prospects who are not currently on the market, content marketing is the most powerful strategy for SaaS companies to grow over time.

But when you deal with multiple internal stakeholders, an overcrowded competitive landscape, a complex SaaS product, or multiple buyer personas, deciding what type of content you should create next becomes a challenging task.

Dozens of SaaS companies choose Digital Authority Partners over our competitors because we are uniquely positioned to navigate – and provide answers to – all these challenges.

Our SaaS Fractional CMOs have the expertise, vision, and insights required to build a strong marketing foundation for your company. And our team of 75+ marketing experts can execute this vision with an analytics-first approach designed to help you and your executives understand and measure progress over time.