Each month we drive 1.5 million visitors to clients' websites. We’ve delivered over 1 million qualified leads. We optimize your funnels top-to-bottom and transform your site into a lead engine fueled by traffic. The results — measurable bottom-line impact.
We’re trusted by leading brands, including Athena Health, Kroger, Nestlé, Dolby, and Blue Cross to deliver. Put a fresh spin on your lead generation efforts with our data-driven, technology enabled, user-centered strategies.
of marketers consider lead generation their top priority
leads are generated each month by our agency for our clients
Of B2B buyers ignore cold calls
Of B2B buyers use content to generate more leads
Of all marketing qualified leads are generated via cold email outreach
We do that through deep analysis of your customers, gaining granular insights into problems your target audiences look to solve. We use multiple data overlays to compile highly accurate segments and transform them into relevant personas. We also evaluate competing interests, lead funnels, and solutions.
Positioned with this knowledge, we develop compelling lead funnels for segments at each stage of your funnel, drawing top funnel prospects in with micro-conversions and rewards progressively increasing demand, painting your value proposition, and positioning you for contact. Our solutions are tailored to your needs but grounded on timeless, evergreen principles. A system that simply works.
Marketing works. Sometimes there’s a disconnect between sales and marketing in manufacturing settings, but, research proves time-and-time again, aligning sales and marketing is the most effective way of increasing leads and sales. Leads generated through marketing are your sales multiplier.
Strategic digital lead generation reaches prospects at the top and middle of your sales funnel. Marketing can pre-qualify prior to direct contact. Multi-step funnels can filter out many of your bad leads and warm prospects to your sales reps.
Instead of siloed working environments, we help organizations increase operational efficiency, remove information silos, and unite sales and marketing around shared objectives. Working together with sales helps us identify and strategize lead funnels that help sales personnel do their job better. The end result, lower costs and higher revenue.
Nearly 5% of all Google searches are healthcare-related. Google handles over 5.6 billion searches per day. 77% of patients begin their journey to a healthcare provider online.
Healthcare lead generation strategies look at the needs of healthcare consumers related to the services your organization provides. Understanding and segmenting consumers informs strategic lead generation from awareness, to consideration, to action.
Our team develops the strategy, keywords, content, and messaging that meets prospects where they are and positions your solutions as the best solutions. We have a proven process of guiding prospects through your lead funnel by anticipating and answering questions while gaining microconversions that increase demand as they progress.
We help financial services businesses scale qualified lead volume. From strategy and consulting, to content creation, messaging, and lead funnel asset development and production our proven process continually lowers costs and results in more qualified leads.
We start by looking at your customers and segmenting them into personas. Each persona needs unique content and messaging throughout the three phases of the lead/sales funnel. The phases are awareness, consideration and comparison, and action. Attempting to use the same funnels and campaigns for all audience segments is inefficient and ineffective.
We anticipate the questions different prospects have at each stage of the funnel and pinpoint the optimal time to win a micro-conversion. Often this looks like “Does that answer your question?” “If that makes sense, consider this.” Helping prospects through the process of educating them while encouraging, engaging, and persuading them to contact you.
Help your sales force with volumes of highly qualified leads. Digital advertising, search engine optimization, and content marketing offer powerful opportunities for connecting with, educating, and motivating potential customers to contact you for professional services.
We help professional service businesses stand out from competitors, show up in top search results, and engage them with content that speaks to their needs, offers value, and heightens demand for your offerings.
We look at lead generation systematically. Our team harnesses proven data-based strategies to segment prospect and customer types and design experiences intuitively leading them with micro-conversions through your funnel and toward contacting you.
We can also assist you with strategic sales/marketing alignment which boosts operational efficiency and unity between sales and marketing lowering costs and increasing returns.
Legal marketing is highly competitive. We develop holistic solutions to drive qualified leads for the lowest cost. If you’re currently advertising in multiple channels and outlets, we can consolidate and align your marketing efforts for consistency and improved results.
We evaluate your firm and competitors to see where the best opportunities within your budget lie. We analyze your current funnels, content, and data to discover and develop comprehensive marketing systems for scaling qualified lead volume.
If you’re currently working with an agency and less than satisfied, contact us for a free diagnostic evaluation. We can use our suite of highly accurate competitive intelligence tools to evaluate gaps and highlight opportunities you may be missing out on. We can also give you realistic projections of the effort and cost involved overtaking competitors.
Let’s talk about your next lead generation project. Schedule a consultation with a DAP expert today and find out what we can do for your Chicago lead generation needs.
Book a meeting directly here
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Customer understanding is vital to marketing success. We tailor content, messaging, and campaigns to each customer segment. Our full audit, including persona building, account-based marketing, and cohort analysis, is how we create the best possible strategy for your business, based on your ideal customer. We’ll target them based on their desires and position you as the solution.
We generate leads for a range of industries and clients daily. We know what works and what doesn’t. We choose the best strategy for generating the maximum volume of qualified leads at the lowest cost.
Our Chicago lead generation services aren’t isolated. We pair them with true through funnel strategies combining content, digital marketing, SEO best practices, and demand generation. It takes a full strategy to scale lead generation efforts and turn your business into a lead-engine.
Throughout the process, we use data to continually optimize funnels, strategy, and assets. DAP focuses on the most important of the myriad components of lead generation to deliver consistent, predictable client results.
At DAP, while the principles of effective marketing remain the same, technology and opportunities are ever changing. We continually stay at the forefront of new developments and implement them when they make sense.
Creating personalized campaigns at scale that resonate with prospects throughout your funnel is one key to our success. Another component of effective strategy is understanding where prospects are within your funnel and anticipating their next question. Doing so enables us to create micro-conversion opportunities that lead them deeper into your funnel with increased demand.
Our data-driven, growth-oriented approach to digital marketing is what sets us apart from other agencies. Our Chicago lead generation services are based on rigorous analysis and testing. We track the important marketing KPIs to ensure your business is always on the right track.
