What Our Clients Say About Us

Bill Himmelstein CEO & Founder of Tenant Advisory Group
Bill Himmelstein
Zak Higson Executive Vice President of Signature Analytics
Zak Higson
Mark Meyer CEO & Founder of E&M Strategic Real Estate
Mark Meyer
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Work with Las Vegas’s Leading
Lead Generation Agency

Lead generation isn’t a short-term endeavor. It takes time to build a funnel that targets the right traffic, builds relationships, nurtures leads, and eventually converts. In fact, 85% of B2B marketers say their number one goal of content marketing is lead generation.

You need leads, but not any leads, qualified leads. In order to get leads, you need traffic — quality traffic. We develop short-and-long-term strategies focused on quality. One good lead may be worth 10 or 20 poor to mediocre leads. Ineffective lead generation activities create disconnects between sales and marketing and reduce operational efficiency. High quality leads and sales and marketing alignment skyrocket revenue.

Whether you simply want to optimize your funnels, or you need sweeping strategic help to align your processes, funnels, and teams, our specialists have proven experience scaling lead volume, conversions, and revenue. Our data-based approach has never failed — never. When you work with us, your Las Vegas business WILL get more and better leads.

We Help You Set
The Foundation For Marketing Success

portfolio
Understand Your Business
Understand Your Audience
Content Production
Reach your audience
Nurture
Optimize and Grow
Site Audit

Our extensive site audit paves the way for your lead generation process. We’ll analyze what you’re currently doing well, and pinpoint areas that you can improve. The site audit gives our team an understanding of where you currently stand in business. 

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Stakeholder Interviews

The next step in understanding your business is conducting stakeholder interviews. Typically, your stakeholders understand the business the best and can give our team a full understanding of your vision and long-term direction. 

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Content Audit

Our full content audit is figuring out your current strategy. We’ll adopt your new content strategy to align with your business objectives. To conduct a content audit, we’ll need to look at your analytics and data.

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Analytics Audit

The final step in understanding your business is your analytics and data. This is how our Las Vegas lead generation agency knows where we need to go. Analytics give our team further insight on the areas we need to improve to maximize your lead generation process.

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Persona Building

Without understanding your audience, your lead generation efforts are doomed to fall short. Persona building is the creation of archetypes to describe your ideal audience in various ways. Our team uses persona building to accurately represent the interests and motivations of your target audience.

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Account-Based Marketing

Account-based marketing is all about personalization. To effectively target your ideal customer, you must hone in on their motivations and reasons they’d buy your product or service. Personalization is one of the most effective ways to market because it builds stronger connections. 

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Cohort Analysis

Next, our team conducts cohort analysis. We’ll break your target audience up into groups based on interests and other related data. It provides the baseline of your business’s engagement over time. 

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Stakeholder Interviews

In addition to understanding your business objectives, our team includes questions about your target audience in stakeholder interviews. They can provide insight to understanding how customers feel before, during, and after the lead generation process.

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Articles

After completing the analysis, we’ll move into execution. That starts with revamping your content strategy, including articles. Our team of SEO experts knows how to rank for highly competitive keywords, and drive more organic traffic to your site. 

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Podcasts

Podcasts have been trending for the past few years for a good reason. A lot of the internet is all about false personas and idealistic representations of people’s lives. Podcasts are a way to make everything seem “real” again and give your listeners an insight into what you’re really like in conversation.

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Infographics

65% of the population are visual learners. So it makes sense why infographics are one of the best ways to express your product or services benefits. Our team creates infographics that promote engagement, nurture leads, and convert. 

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Videos

Videos are another way to tackle digital marketing. Many people prefer video to long-winded articles as they’re more interactive and fun. Videos can be an alternative method of both nurturing leads and converting them.

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Partnerships

Partnerships with influencers or other celebrities are one of the fastest ways to validate social proof and share brand awareness. When potential leads see a partnership with a person or brand they already trust, they associate those feelings with your business, resulting in more qualified leads and conversions. 

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Guest Posting

Guest posting doubles as a partnership and effective SEO method. It results in backlinks and an additional traffic source to your site. The partnership aspect deals with relevance. You want to guest post on sites that are relevant to your target market.

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Backlinks

First, guest posting is a method for backlinking. Otherwise, backlinking is another tactic our SEO experts use to increase your domain authority. We’ll form backlinks that are high-quality and relevant to your target audience. 

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Social Media

Social media can double as a lead generation tool and nurturing tool when used properly. On a platform like TikTok, it’s possible to reach millions of people without draining your budget in one sweep. As a nurturing tool, it’s an effective way to build relationships and eventually convert leads.

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White Papers

Although white papers sound a little outdated, the modern version of them isn’t. White papers act as a strong marketing tool along with lead magnets. Our Las Vegas lead generation services writes white papers that your business can use as lead magnets to grow your email lists.

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Email marketing

With over 4.9 billion email accounts around the world, email marketing is still the best method of nurturing leads. Our team uses your email list to nurture leads and convert them with sequences. 

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Ebooks

Another form of a lead magnet, eBooks are another marketing tool your business can use to provide value while selling your prospects. Our team writes eBooks that are specific to your target audience.

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Personalization

A key marketing tactic that so many businesses mess up is personalization. They either don’t do it, or they do it too much that it can’t be applied at scale. Our lead generation team has experience scaling personalization and account-based marketing for maximal results with our clients.

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Lead Scoring

Lead scoring is a tactic used to determine how qualified leads are, or in other words, how likely they are to purchase. Lead scoring and cohort analysis give our agency an overview of the most important aspects to focus on when working on your lead generation efforts. 

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Analytics

Our data-driven approach to lead generation allows our clients to see the best results. We analyze, track KPIs, and score leads to understanding your process as a whole. From there we know how to proceed, what to fix, and what is working. 

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KPI Tracking

Tracking marketing KPIs is crucial to any marketing campaign. Without it, you won’t have an idea of how your campaign is performing, nor what the trajectory is like. If you want to hit your business goals, KPI tracking is vital to staying on track.

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Thought Leadership

Thought leadership is the end goal for many businesses. They want to be the best in their respective industries. Our agency turns your brand into a thought leader throughout this process. Being thought leaders ourselves, we understand what it takes and the types of strategies to implement to make it work. 

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Digital Authority Partners Services
You May Also Be Interested In Our Other Las Vegas Services

Helping Businesses Gain Customers
Since 2016

Many manufacturing businesses don’t even know where to start when it comes to marketing. Maybe you start with one method like content strategy and move to another like creating lead magnets.

Trying to do too many things at once is where we see a lot of businesses fail. They start producing content but don’t see any results. Then they move on to something else, and the cycle repeats itself. Unless you’re complete marketing professionals, this methodology is bound to fail. A lead generation tactic like content strategy takes months to see any results. Progress can be slow, and it’s demotivating for a lot of businesses. Our Las Vegas lead generation services include a team of expert content strategists who have produced results for our clients. In the manufacturing industry, your lead generation is how you grow and scale. Without a scalable strategy, your results can be very limited. Our Las Vegas lead generation agency has helped countless businesses turn into lead generation machines. Lead generation isn’t a simple process. However, with our detailed, analytical approach to lead generation, we’ve been able to generate over 1 million qualified leads for our clients in the past year. That could be your manufacturing business.

Lead generation is vital to your healthcare business, regardless of whether you’re a provider or another form of business in healthcare. It’s how you grow and even scale your business.

Lead generation almost always starts with your website. So how do you get more traffic to your website? The answer is content marketing and strategy. Our team of SEO experts has helped healthcare businesses generate organic traffic since 2016. Content strategy and content marketing are still the most effective ways to get potential leads to your site. They rely on personalized, targeted, high-quality content that informs readers and pushes them toward your product or service. At our Las Vegas lead generation agency, content marketing is only one of the parts of your funnel we focus on. In addition to content marketing, we’ll create videos, infographics, eBooks, and other forms of content that promote your product or service in a way that’s insightful for the reader. Our Las Vegas lead generation services know the best-practice tactics that involve account-based marketing, nurturing, and finally conversions. We’re here to help your healthcare business reach the next level. Our team wants to help your business increase traffic, build relationships, and convert leads.

If you’re offering financial services, that means you’re actively pursuing leads and trying to convert them. An effective lead generation plan could be the make-or-break strategy that your business needs.

Lead generation in the financial services industry can be challenging. Some people aren’t even aware of the problems they have. Some people may be aware of their problems, but they don’t have any desire to go out and hire a professional to fix them. That’s where an effective lead generation strategy can change the game. It’s key to determine your unique selling proposition so that you can stand out from other financial services businesses out there. Without it, you’ll just blend in and your potential leads won’t be able to tell the difference between you and your competitors. Our Las Vegas lead generation agency has a proven, dedicated team of experts ready to transform your business into a lead generation machine. We understand the importance of personalization within your marketing campaign. From lead magnets to content marketing, we’ll craft a full lead generation strategy to bring more customers to your business. Our plan starts with your business objectives and ends with getting your business qualified leads.

In Ecommerce, you may have some organic traffic, but most businesses, are paying for traffic. Optimizing their lead generation could be the difference between long-term failure or success.

In the Ecommerce industry, your unique selling proposition, and the product you’re selling, are how you differentiate your brand from others. Your customers need to see why your products are superior to others since many of them compares your brand with other companies, including products on Amazon. That means your lead generation efforts not only have to get traffic to your site, and your site needs to engage, nurture, and convert said leads. Whether it’s content marketing or email marketing, your business needs an avenue to differentiate your products and display thought leadership to your potential customers. Interactive infographics and videos are the best way to do this in Ecommerce. Videos that have real people using your product give the viewer an idea of what your product is like. Our Las Vegas lead generation agency has been helping Ecommerce brands with their lead generation efforts since 2016. We’ll help your Ecommerce brand prepare for the long-term by creating a lead generation funnel that nurtures leads, and conversions. 

In the professional services industry, your lead generation efforts are life and death. In addition, it’s how you grow and scale your business to take it to the next level. 

In the past, your lead generation relied on networking, cold-calling, and referrals. In the age of digital marketing, your lead generation services efforts need to adapt to the times. Lead generation through digital marketing is more effective than ever, allowing you to grow and scale your business like you never thought possible. Your potential leads are probably online looking for your services or they’re trying to learn more about your industry before dipping their toes in. Having an effective lead generation funnel is multifaceted and it allows you to grow and scale your business. You’ll want to leverage content to nurture leads and eventually convert them. Content marketing is all about creating high-value, insightful content that aims to teach your reader about the subject. At our Las Vegas lead generation agency, our team of experts has been helping businesses like yours for over five years. We’re here to transform your professional services digital marketing so that your business is set up for the long-term, utilizing a personalized lead generation funnel developed by our team.

In law, you need leads to contact you first. That means you need to provide value at every step of the way if you want to revamp your lead generation efforts.

Law firms face the struggle of hefty competition, with dozens of other firms near their location who practice the same area of law. That means your lead generation efforts need to differentiate your firm through its content. Content marketing is one way for firms to stand out. Creating valuable content for your potential leads is a way to become a thought leader while also pushing people towards contacting you. Social media, video, and lead magnets are all great ways you can create high-quality content while promoting your firm. In addition, another way to differentiate your firm is to promote your values with a story. Stories capture your lead’s attention if you have a captivating, interesting backstory that coincides with your firm’s values. At our Las Vegas lead generation agency, we know the ins and outs of an effective lead funnel. We understand the nuances of the legal industry since we’ve worked there before. Our data-driven, personalized approach to lead generation is what makes us different from other agencies.

You’ll be
in great company

Schedule Your
Free Consultation

Let’s talk about your next lead generation project. Schedule a consultation with a DAP expert today and find out what we can do for your Las Vegas lead generation needs.

Why Las Vegas companies choose us
For lead generation

  • We’re Experienced. Our Las Vegas-based team of lead generation experts has been helping businesses since 2016.
  • We’re Future Focused. Our Las Vegas lead generation services are always focused on the long-term. We want your business to sustain itself with an effective digital lead generation funnel.
  • We Deliver On-Time and On-Budget. At DAP, we pride ourselves on our ability to maximize your budget while delivering on time.
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Some of our work

Unique Expertise
Software as a Solution
Financial services

KYROS

  • $3M New business secured during the first year due to marketing efforts
  • #1 Loyalty program lifetime value software ranking on Google
  • 13.54% The click-through rate on email (vs. ~2.5% industry average)
  • 15% Reduction in cost to serve by leveraging business intelligence solution
View case study
The Robosoft Technologies' wensite displayed on desktop
Software as a Solution

Robosoft

  • Improved SEO rankings
  • Increased qualified leads from organic traffic
  • Drove incremental sales through new service offerings
  • 3X Increase to Robosoft organic traffic within 8 months.
View case study
Dickson left computer
Technology

Dickson

  • 10% increase in total leads YoY
  • 18% reduction in bounce rate
  • 71% increase in email click-through rate
  • 3x increase in form conversion rate
View case study

Want to meet with our team?

Book a meeting directly here

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Why You Should Choose Digital Authority Partners
For Your Lead Generation Needs

We Make Sure To Understand Your Target Audience

The first step to any marketing campaign is understanding both your business goals and target audience. Without a full understanding of your ideal customer, it’s impossible to personalize content. Strong lead generation strategies rely heavily on a personalized, nurturing approach. Our analytical approach to your target audience, including persona building, creates the foundation for what we do with your business’s lead generation strategy. 

At DAP, we’re always concerned about your target audience. We understand that creating valuable, insightful content is the key to success with your content marketing. Our team is here to create marketing assets that align with our strategy to better target your ideal customer.

Site Optimization
Traffic Growth

A Lead Generation Strategy Paired With Marketing Assets

As experts in lead generation, we don’t just focus on the big picture. Our detailed approach to lead generation is what gets our clients the best results. We pair a personalized strategy, attuned to your business with marketing assets that support your campaign’s objective. We’ll create blog content, infographics, and videos to take your funnel to the next level. 

Our lead generation strategy is here to help your business achieve its goals for this year. We want to help you grow and scale, and our handcrafted strategy, attuned to your business, gets you to that point. Our team is growth-oriented and holds a focus for the long term.

Strategies To Attract and Nurture Prospects

After the initial steps of lead generation, you need to take that traffic and turn visitors into qualified leads. From email marketing to social media, we’ll craft a plan to nurture prospects into qualified leads. We turn qualified leads into paying customers. In fact, we’ve generated over 1 million qualified leads for our clients in the past year.

Our Las Vegas lead generation services utilize best-practice strategies that aim to nurture prospects and convert them into customers. Our team’s intricate approach to strategy is what sets our agency a part. We value data-tracking to ensure your business is always on the right track. 

Email Marketing
Site Optimization

Analyze and Optimize LeadGen Efforts

At DAP, we take a data-driven, analytical approach to lead generation. We’re always monitoring marketing KPIs to ensure your business is on the right track. We don’t just stop at tracking data. We’re actively adapting and adjusting our strategies from the results of marketing KPIs. 

By analyzing data, we’re able to optimize your lead generation efforts by focusing on the most important aspects of your funnel. We’ll stretch your budget to maximize the ROI you get through digital marketing. By optimizing your funnel, your business grows and scales without having to put in upfront work. 

Do you want to grow in 2024?